What to Look for in a Creative Production Partner?

Apr 28, 2025

How to find, select and onboard an offshore partner is an area that many brands and in-house agencies are concerned about. For those not currently offshoring, reasons included the inability to find the right partner and the misconception that offshore partners were only there for scale.

Here is a checklist for finding the right outsourcing partner: 

  • Cultural fit and shared vision

  • High-quality work

  • Effective communication

  • The ability to scale up resource

  • Access to 24/7 studios and turnaround times

  • Relevant industry experience and case studies

  • Flexible & competitive pricing


A production partner might also have:

Onshore account managers – Local account managers can be a real asset. GoodDay Production has local account managers across regions. In the US and UK, for example, we have onshore specialists who know the industries that our clients are operating which is an added advantage.